How Can Low-Code/No-Code AI Help Small Businesses?

Published on
June 27, 2023
Tessa McDaniel
Marketing Team Lead

Low-Code/No-Code AI is one of the newest trends in technology, but why is it so important? Many reasons, so read on to find out!

Virtuoso is famously (at least, we hope so!) low-code/no-code. You can use plain English for Natural Language Programming (NLP) to make automated testing easy - and fun! Besides saving a lot of time and money, which are both excellent things, what are more advantages of low-code/no-code platforms? Low-code/no-code can easily bring AI and ML to smaller businesses that don’t necessarily have the resources of a larger company to use on personnel and research. How, exactly? Glad you asked. Read on!

Understanding Your Data

Understanding the data that you already have is one of the most important parts of using AI to peak efficiency. If you’re struggling with figuring out how to code, then you can’t take the time you need to think about your data from different perspectives. Saving time with low-code/no-code platforms allows you to focus on getting creative with the data you have, and Virtuoso makes it incredibly easy! The Virtuoso bots have been hand-fed the choicest selections of data to give them the ability to perform tests just like a human would so you can accurately reflect the user experience.

Once you’ve mastered AI with what data you have, using AI allows you to collect even more data than before. Because AI can quickly sift through your data to show you what’s most important, you don’t have to worry about bogging down a human with analyzing data you may or may not need. Collect it all, and let the software do the work for you!

The Benefits of Low-Code/No-Code


The Harvard Business Review uses an example of someone in sales using no-code AI: when someone in sales has a manageable amount of leads, they can afford to follow up with each one. But when that number grows to hundreds, or even to thousands, chasing every lead can be time-consuming, especially when every lead isn’t guaranteed to go somewhere. With a low-code/no-code platform, that person could upload a spreadsheet of the leads into the AI interface, and the platform would organize the leads in order of which would be the most likely to turn a profit. Easy as that! A more Virtuoso-specific example of the accessibility of a low-code/no-code testing platform is that you don’t need a dedicated programmer or software engineer to create the tests. Instead, your engineers can be more multi-faceted and spend more time improving your website rather than just testing it. Plus, anyone in your business can chip in on the testing, from marketing to CEO to design. 


One of the greatest perks of low-code/no-code is the “low-code” bit. Test automation options that are strictly no-code lose the ability for testers to customize their tests, often leading to frustration and hacky workarounds. Low-code tools let the more technically-minded dive into the background code to make the tool more tailored to their particular needs, preventing a lot of headaches and saving a lot of time.

Saving Time

Speed is also an essential factor in no-code AI. Small businesses often don’t have the luxury of taking time to build something from scratch, so codeless software can help you get what you need up and running in a jiffy. And with Virtuoso’s automated screenshots of each step, you can see exactly what went wrong in your test instead of working through every step to figure out what happened.

Saving Money

Lastly, but most certainly not least, low-code/no-code software also helps you save money. Instead of hiring a large number of people to do manual testing for your website, a small, in-house QA team can automate tests with ease! Low-code/no-code testing also helps you with shift-right testing, so your same team can continually test your site post-production to make sure everything goes as planned!

We at Virtuoso understand how crucial a low-code/no-code platform can be to a small business, especially when just starting out and there are a million things to do and not enough time or resources to get them all done. That’s why we make automated testing as easy as possible for you! And as one of the top 20 AI startups in the UK, we know exactly where you’re coming from as a small business, and we want you to succeed, too! So get in touch with us now or take our free trial for a spin to optimize your testing!


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