Retail eCommerce sales worldwide have skyrocketed, both in domestic markets and globally across geopolitical borders. A look at some recent industry statistics quickly reveals that the demand for products and services sold online is spiking worldwide. In fact, it’s spiking to the point that the global eCommerce market is expected to reach nearly $4.9 trillion (yes, TRILLION) in 2021. Amazingly, the trend of eCommerce growth can be seen in every corner of the world from Latin America up to North America, across to Asia, down to Africa, and just about everywhere else.
If that doesn’t convince you, perhaps some more astounding statistics will - did you know that Shopify has contributed to $319 billion in global economic activity?
So, what does this have to do with Virtuoso and test automation? Let’s dive in!
eCommerce platforms are online websites that can be accessed from a device with an active internet connection. eCommerce refers to the commercial transactions that take place on these platforms as people buy or sell products and/or services or transmit funds or data over the internet. The transactions can occur between individuals (consumer-to-consumer), between businesses (B2B) or from business to consumer (B2C) and vice versa (C2B). It’s a lot to take in - here are a few examples of the prominent types of eCommerce today:
When you start to think about it, it’s easy to see that eCommerce is a part of everyday life. And within just one website, there are hundreds of actions that a user can carry out - select a product, see more details, view images, read reviews, search for items, register accounts, log into an existing account, contact support, look for more information, place items in a bag, buy products, purchase services or vouchers, request a refund… In today’s fast-paced technological world, both businesses and consumers expect all of these processes to work seamlessly. After all, no one wants to get stuck during the payment process or deal with lagging images, broken links, and whatever other buggy nightmare that chases consumers away from your website and into the welcoming virtual arms of a superior-performing website.
We know two things for certain:
At Virtuoso, we come into contact with numerous eCommerce organizations and we can tell you that one of the biggest challenges in the industry is expanding the capacity to deliver. Whether expanding the functionality of an existing site or creating new domains to grow an online presence, eCommerce services struggle to scale the testing for their websites.
Here are just some of the run-on effects to quality assurance that organizations see when they aren’t able to scale their testing:
Okay, the answer isn’t always automation - but this time and especially for eCommerce actors, it definitely is! The challenges faced by eCommerce platforms are absolutely manageable with Virtuoso. Here’s how:
Challenge: Limited test coverage
Solution: Virtuoso scales testing in the cloud. Test everything from dynamic applications to cross-browser compatibility. Virtuoso’s bots autonomously test your website with rules to validate fonts, images, links, and branding, while visual regression allows users to pick up on any unintended changes.
Challenge: Quality assurance is reduced
Solution: Virtuoso’s testing capabilities cover everything: advanced features, iframes, front- and back-end web applications, load performance testing, data-driven testing, and much more. That means you can rest easy knowing that all of your processes from creating products and managing orders straight through to purchasing workflows have been thoroughly tested for quality. Virtuoso asserts results (e.g. that a product price is correct), stores dynamic data (for example, customer Order ID), and enables quality-first brand assurance.
Challenge: Manual testers have limited capacity
Solution: Build Virtuoso tests from requirements and wireframes, and integrate with your existing tech stack and CI/CD tools. Paired with Virtuoso’s Natural Language Programming feature that enables authoring tests in plain English, this means that anyone - including manual testers, business analysts, product managers, and other non-technical staff - can help author, execute, maintain, and report on testing. Testers will have more time on their hands and other staff can join the testing efforts, too.
Challenge: Organizations have limited resources
Solution: Virtuoso leverages AI to self-heal tests, and it’s easy to fix a step or modify scripts. There is no ramp-up time, no installs, and no need to upskill staff, which means that your existing testing team can maintain a large suite of test cases without overhead or acquiring additional technical assistance.
Challenge: Long lead times and delayed releases
Solution: Test hundreds of cases in parallel in the cloud by using Virtuoso’s robotic test automation capability. Tests can be run on multiple environments and with each release of code, no matter how regularly you deploy. That means no more testing bottlenecks - and each execution is stored as its own report, while the same tests can be used as templates to run against separate sites.
Challenge: High customer churn rates
Solution: Customers don’t like sites with problems, and who can blame them? That’s why Virtuoso puts quality first to help you build better products faster. Now that’s a good way to keep everyone happy!
Virtuoso has been validated by eCommerce organizations who were manually testing their web applications:
We love show and tell. We’ve told you what we know - and now it’s time to show you that it works! Whether you are running a Woocommerce, Squarespace, Shopify, or other B2C site, Virtuoso is here to help you achieve quality-first software. Ready to book a demo?